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Design for the London Philharmonic Orchestra logo

Drawing
1989-1990 (made)
Artist/Maker
Place of origin

This is part of the artwork for a new corporate identity for the London Philharmonic Orchestra, designed in 1989-1990 by Neil Svensen and Darrel Worthington of Rufus Leonard Design Consultants. Their brief was to design a ‘mark’, a combination of a ‘symbol’ and ‘logotype’ (an image and a caption), to be printed on all the orchestra’s communication material. This sheet shows six early ink sketches for a symbol. A violinist is shown in the top left corner and the other designs may represent a conductor, batons and music, or an auditorium, orchestra and members of the audience. The final design retained some of the same elements.

Object details

Categories
Object type
TitleDesign for the London Philharmonic Orchestra logo (generic title)
Materials and techniques
Brush and ink on paper
Brief description
Design drawing for the London Philharmonic Orchestra logo by Rufus Leonard Design Consultants, 1989-1990
Physical description
Six designs on one sheet of paper in ink. The sheet is watermarked T H SAUN [incomplete] and is cut unevenly along the left edge.
Dimensions
  • Maximum height: 55.5cm
  • Maximum width: 42.4cm
Dimensions at widest parts
Credit line
Given by Rufus Leonard Design Consultants
Subjects depicted
Place depicted
Summary
This is part of the artwork for a new corporate identity for the London Philharmonic Orchestra, designed in 1989-1990 by Neil Svensen and Darrel Worthington of Rufus Leonard Design Consultants. Their brief was to design a ‘mark’, a combination of a ‘symbol’ and ‘logotype’ (an image and a caption), to be printed on all the orchestra’s communication material. This sheet shows six early ink sketches for a symbol. A violinist is shown in the top left corner and the other designs may represent a conductor, batons and music, or an auditorium, orchestra and members of the audience. The final design retained some of the same elements.
Associated objects
Collection
Accession number
E.2136-1991

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Record createdJanuary 28, 2004
Record URL
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