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Cheeky

Teddy Bear
1970-1979 (manufactured)
Artist/Maker
Place of origin

The Cheeky bear was first introduced by Merrythought in 1957 and was so called because of its large cheeky grin. The bear's other major characteristics are its large head and floppy ears that contain bells. The line proved so popular that several different versions and sizes were made including the Twisty Cheeky family. Cheeky bears continue to be made today, usually as replicas of early designs, and are very popular with bear collectors.

Object details

Category
Object type
TitleCheeky (series title)
Materials and techniques
Exterior is mohair plush, velveteen, felt, nylon, wool and plastic. Interior is kapok and metal bells.
Brief description
London gold mohair plush Cheeky teddy bear made in England by Merrythought Ltd. between 1970 and 1979
Physical description
Teddy bear of "London gold" mohair plush with brown felt paw pads on arms and brown brushed nylon paw pads on feet. Each of the four paws has five black wool claw stitches. The muzzle is beige velveteen and the nose and mouth stitched with black wool. The eyes are orange and black plastic. There is a bell in each ear.
Dimensions
  • Height: 15in
Production typeMass produced
Marks and inscriptions
Merrythought Ironbridge Shropshire Made in England (Label; English; Left foot; printed; ink)
Credit line
Given by Laura Audrey Davidson
Object history
The teddy bear was bought from a second hand shop by the donor some years before it was given to the Museum.

Historical significance: Merrythought first introduced the "Cheeky" bear in 1957 and the line proved so popular that these bears are still made today. Current "Cheeky" bears are part of Merrythought's Collector Range. This is one of Merrythought's classic teddy bear designs.
Production
Reason For Production: Retail
Summary
The Cheeky bear was first introduced by Merrythought in 1957 and was so called because of its large cheeky grin. The bear's other major characteristics are its large head and floppy ears that contain bells. The line proved so popular that several different versions and sizes were made including the Twisty Cheeky family. Cheeky bears continue to be made today, usually as replicas of early designs, and are very popular with bear collectors.
Bibliographic reference
Axe, John. The Magic of Merrythought, Cumberland, Maryland: Hobby House Press, Inc., 1986
Collection
Accession number
B.252-1998

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Record createdSeptember 14, 1998
Record URL
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