Stiller

Poster
1907-1908 (printed)
Stiller thumbnail 1
Image of Gallery in South Kensington
On display at V&A South Kensington
Prints & Drawings Study Room, level C
Artist/Maker
Place Of Origin

This is a poster advertising German shoes. Lucian Bernhard (died 1972) devised the new style of poster in 1902. He displayed the product in splendid isolation, accompanied only by its name. Both elements were drawn directly on the stone (for lithographic printing) and printed in rich colours. This sachplakat or new ‘object poster’ inspired many artists associated with Hollerbaum & Schmidt, the leading printers in Berlin, to follow his example.


object details
Categories
Object Type
Materials and Techniques
Colour lithograph on paper
Brief Description
Poster by Lucien Bernhard advertising shoes made by the firm of Carl Stiller. Germany, 1907-8.
Physical Description
Landscape format poster in black and blue on a green background depicting a shoe and the word 'Stiller'
Dimensions
  • Height: 700mm
  • Width: 946mm
Subjects depicted
Summary
This is a poster advertising German shoes. Lucian Bernhard (died 1972) devised the new style of poster in 1902. He displayed the product in splendid isolation, accompanied only by its name. Both elements were drawn directly on the stone (for lithographic printing) and printed in rich colours. This sachplakat or new ‘object poster’ inspired many artists associated with Hollerbaum & Schmidt, the leading printers in Berlin, to follow his example.
Bibliographic Reference
Victoria and Albert Museum Department of Prints and Drawings and Department of Paintings Accessions 1966 pub. HMSO 1967
Collection
Accession Number
E.928-1966

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record createdMarch 3, 2003
Record URL