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Design

09/03/1999 (designed)
Artist/Maker
Zanussi (design studio)
Pezzetta (designer)
Place of origin
Italy (designed)

CAD print out of outdoor advertising design proof for OZ refrigerator. Turquoise refrigerator seen from the side, with a curved strip of interior light shining, on a black background.

Object details

Category
Designs
Object type
Design
Materials and techniques
Colour print
Paper
Printed
Brief description
Outdoor print advertising design proof for Zanussi OZ refrigerator, 1999.
Physical description
CAD print out of outdoor advertising design proof for OZ refrigerator. Turquoise refrigerator seen from the side, with a curved strip of interior light shining, on a black background.
Dimensions
  • Height: 42cm
  • Width: 29.6cm
Production typeMass produced
Marks and inscriptions
  • 'Zanussi' (Trade mark; English; bottom right hand corner; printed; Zanussi; 09/03/1999)
  • 'The light of science.' (Trade mark; English; bottom right hand corner; printed; Zanussi; 09/03/1999)
  • 'Verticale 250x350 (100x140) cur 9-03-1999 15:15 Pagina 1' (Italian; top hand edge on left; 09/03/1999)
  • OZ. YOU'VE NEVER SEEN A FRIDGE LIKE THIS.' (English)
  • 'PIRELLA GOTTSCHE LOWE' (Italian; 09/03/1999)
Credit line
Given by Electrolux Zanussi Elettrodometici Spa
Object history
CAD print out of advertising image proofs for the OZ refrigerator designed in 1993 by the Electrolux-Zanussi design studio headed by Roberto Pezzetta in Podenone, Italy.
Production
Reason For Production: Retail
Subject depicted
Refrigerator
Associated objects
Collection
Prints, Drawings & Paintings Collection
Accession number
E.102-2000

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Record createdDecember 5, 2001
Record URL
https://collections.vam.ac.uk/item/O63575/design-pezzetta/
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