The official poster for Turin 2006, published by Bolaffi S.p.A., was designed by the Italian design agency Armando Testa, whose founder, Armando Testa (1917- 1992), designed the official poster for the Rome Olympic Games of 1960. Bearing the Games' official logo and slogan 'Passion lives here', it too evokes the dynamic sleekness of contemporary Italian industrial design. The subject of the poster is an abstract profile of the soaring dome of Turin's landmark building, the Mole Antonelliana, tilted on its side and metamorphosed into a downhill ski slope. The Mole was designed by Alessandro Antonelli, and when construction began in 1863 was intended to be a synagogue. However, work was halted in 1869, and in 1873, the city of Turin (having exchanged other land for a synagogue) took over the buiding. It was then dedicated to Victor Emmanuel II, and construction on Antonelli's dome restarted, taking it to a final height of 167 meters (548 feet). The Mole now houses the Museo Nazionale del Cinema. It appears on the reverse of the two cent Italian Euro coins, and was transformed into an abstract motif that became the Turin Games' official logo.