We are Surrounded Less and Less by Nature and More and More by Buildings

On display

V&A South Kensington
Design 1900 to Now, Room 74

Artist/Maker	Plakat Moscow (publishers) Zlatopolsky, J (designer) Nikiforova, L (editor) Utkin, A (editor) Onosovskaya, T (technical editor)
Place of origin	Moscow (published)

Poster with an image of a floating leaf imprisoned between high-rise buildings

Object details

Category	Posters
Object type	Poster
Title	We are Surrounded Less and Less by Nature and More and More by Buildings (manufacturer's title)
Materials and techniques	Colour offset lithography Ink Card Colour Offset Lithography
Brief description	Environment poster published by the Soviet state publishing house Plakat
Physical description	Poster with an image of a floating leaf imprisoned between high-rise buildings
Dimensions	Height: 870mm Width: 550mm
Production type	Mass produced
Gallery label	(2021) The race ever-upward The ability to build skywards redefined urban architecture in the 20th century. Skidmore, Owings & Merrill is a major architecture firm with some of the world’s tallest buildings to its name, including the 423-metre-tall Chicago skyscraper built for the Trump Organization. In 2013, engineering company KONE developed a carbon fibre rope enabling lifts to travel uninterrupted for 1000 metres, doubling what was previously attainable. Although the new material innovation makes the next generation of super-tall towers possible, careful design consideration needs to be given to the urban enivronment they create, as seen here in the Russian poster. Model for 98-storey building Trump International Hotel and Tower, Chicago, 2001 Designed by Adrian Smith for Skidmore, Owings & Merrill, USA Stacked acrylic Given by Adrian Smith Museum no. CD.25-2017 Carbon fibre rope UltraRope, 2014 Designed and manufactured by KONE, Finland Polymer-coated carbon fibre Given by KONE Corporation Museum no. CD.25:1 to 4-2014 Russian poster calling out changes to the urban environment ‘We are Surrounded Less and Less by Nature and More and More by Buildings’ (translated title), 1989 Designed by J. Zlatopolsky Issued by Plakat, Russia Colour offset lithography on paper Museum no. E.2053-1991 The object sits in the 'Housing and Living' section of the Design 1900-Now gallery opened in June 2021.
Historical context	One of a number of posters published by the Soviet state publishing house "Plakat" on the theme of the environment in the late 1980s and early 1990s.
Production	Attribution note: Published in a print run of 18,000
Collection	Prints, Drawings & Paintings Collection
Accession number	E.2053-1991

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Record created	March 4, 2009
Record URL	https://collections.vam.ac.uk/item/O196104/we-are-surrounded-less-and-poster-zlatopolsky-j/

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