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For a More Colourful Breakfast. The Big Breakfast

Poster
1992 (designed and printed)
Artist/Maker
Place of origin

This poster advertises 'The Big Breakfast' a television show launched on Channel 4 in 1992 which broke the mould of morning television. The poster is a startling portrayal of a traditional English breakfast with the food coloured in bright unnatural shades. It communicates the innovative, irreverent and youthful approach of the new breakfast programme.

Object details

Categories
Object type
TitleFor a More Colourful Breakfast. The Big Breakfast (generic title)
Materials and techniques
Colour offset lithograph
Brief description
BMP4, For a More Colourful Breakfast, 1992, Poster advertising launch of Channel 4 television programme, The Big Breakfast.
Physical description
Poster advertising a morning television programme. The imagery is photographic. The poster depicts a boiled agg, bowl of cereal, toast and butter all coloured in bright shades against an orange background.The Channel 4 logo appears at the bottom right corner. The border echoes the colour and form of the Channel 4 logo.
Dimensions
  • Height: 30.5cm
  • Width: 61cm
Production typeProof
Credit line
Given by Cassius Matthias
Summary
This poster advertises 'The Big Breakfast' a television show launched on Channel 4 in 1992 which broke the mould of morning television. The poster is a startling portrayal of a traditional English breakfast with the food coloured in bright unnatural shades. It communicates the innovative, irreverent and youthful approach of the new breakfast programme.
Collection
Accession number
E.2-1998

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Record createdFebruary 24, 2009
Record URL
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