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Print

1991-3 (made)
Artist/Maker
Place of origin

Artist Jonathan Mercer (born 1958) designed the illustrations for this Beefeater menu, commissioned by Nicola Lloyd of Crabtree Hall. The restaurant wanted to change its style of menu from a standard photographic design to an illustrated menu which converyed the notion of good traditional English food but in a colourful and lively way. The menu was designed so that the cover and special menu could be changed each season. Mercer therefore provided a series of wood engravings wittily illustrating the names of the dishes. For an example of Mercer's original artwork see E.752-1994.

Object details

Categories
Object type
Materials and techniques
Colour offset lithograph from wood engraving on paper
Brief description
Beefeater restaurant menu, colour offset lithography from a wood engraving by Jonathan Mercer, designed by Crabtree Hall; British, 1991-3.
Physical description
Beefeater restaurant menu.
Dimensions
  • Height: 43cm
  • Width: 25cm
Gallery label
(1994)
[Draft?] The restaurant wanted to change its style of menu from a standard photographic design to an illustrated menu which converyed a notion of good traditional English food but in a colourful lively way. The menu was designed so that the cover and special menu could be changed each season. Jonathan Mercer therefore provided a series of wood engravings wittily illustrating the names of the dishes. E.760-1994 also includes scraperboard illustration by Caroline Church.
Credit line
Given by the Crabtree Hall
Object history
Acquired in connection with the display A Fine Line - Commercial Wood Engraving in Britain, V&A, 10 October 1994 - 26 March 1995.
Subject depicted
Summary
Artist Jonathan Mercer (born 1958) designed the illustrations for this Beefeater menu, commissioned by Nicola Lloyd of Crabtree Hall. The restaurant wanted to change its style of menu from a standard photographic design to an illustrated menu which converyed the notion of good traditional English food but in a colourful and lively way. The menu was designed so that the cover and special menu could be changed each season. Mercer therefore provided a series of wood engravings wittily illustrating the names of the dishes. For an example of Mercer's original artwork see E.752-1994.
Collection
Accession number
E.758-1994

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Record createdDecember 17, 2008
Record URL
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