This object consists of 3 parts, some of which may be located elsewhere.

Etch-a-sketch Magic Screen

Drawing Toy
1970 to 1979 (manufactured)
Artist/Maker
Place of origin

Etch-a-Sketch was originally invented by a garage mechanic in Paris who called it "L'Ecran Magique" (the Magic Screen). It had the great advantage of being a drawing toy which did not need loose parts or batteries. He took it to the International Toy Fair in Nuremberg in 1959. At first it aroused little interest, but eventually The Ohio Art Company decided to take a chance and started to manufacture it. Originally made by hand, mass manufacture began in July 1960. The knobs were originally brass and later became plastic.

Object details

Categories
Object type
Parts
This object consists of 3 parts.

  • Drawing Instruments
  • Boxes (Containers)
  • Instructions
TitleEtch-a-sketch Magic Screen (manufacturer's title)
Materials and techniques
Plastic, printed card and paper
Brief description
Boxed Etch-a-Sketch drawing device made in Great Britain for the American company Ohio Art Company in the 1970s.
Physical description
The Etch-a-Sketch is a red plastic shallow box, the top has a silver screen with the words 'Magic Etch-a-Sketch Screen' written across the top and two white dials. The one in the bottom left reads 'vertical dial' and the bottom right reads 'horizontal dial.'

Printed card box. The lid has an image of a boy and girl playing with an Etch-a-Sketch. The words 'Etch-a-Sketch' are printed across the top in large letters. In the bottom-left corner are diagrams of how the product works. The box base has a tray which the plastic device fits into. Around the edge are ideas of what can be drawn using the product. The overall colour of the box is brown.

A4 sheet of instructions in six different languages.
Dimensions
  • Etch a sketch height: 205mm
  • Etch a sketch width: 245mm
  • Etch a sketch depth: 50mm
  • Box height: 305mm
  • Box width: 410mm
  • Box depth: 50mm
Production typeMass produced
Marks and inscriptions
'Etch-a-Sketch / The magic screen that's fun for all the family'
Credit line
Given by Halina Pasierbska
Summary
Etch-a-Sketch was originally invented by a garage mechanic in Paris who called it "L'Ecran Magique" (the Magic Screen). It had the great advantage of being a drawing toy which did not need loose parts or batteries. He took it to the International Toy Fair in Nuremberg in 1959. At first it aroused little interest, but eventually The Ohio Art Company decided to take a chance and started to manufacture it. Originally made by hand, mass manufacture began in July 1960. The knobs were originally brass and later became plastic.
Collection
Accession number
B.105:1 to 3-2004

About this object record

Explore the Collections contains over a million catalogue records, and over half a million images. It is a working database that includes information compiled over the life of the museum. Some of our records may contain offensive and discriminatory language, or reflect outdated ideas, practice and analysis. We are committed to addressing these issues, and to review and update our records accordingly.

You can write to us to suggest improvements to the record.

Suggest feedback

Record createdDecember 17, 2008
Record URL
Download as: JSONIIIF Manifest