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Pump Up The Volume

Print
1987 (manufactured)
Artist/Maker
4AD (record label)
MARRS (musicians)
Place of origin
Great Britain (manufactured)

Offset lithograph poster advertising the single Pump Up The Volume by M/A/R/R/S. A simple text-based design in black, white and red.


Object details

Categories
Advertising
Printed Pages & Sheets
Posters
Object type
Print
TitlePump Up The Volume
Materials and techniques
Offset lithography
Offset Lithography
Brief description
Offset lithograph poster advertising the single 'Pump Up The Volume' by M/A/R/R/S. A simple text-based design in black, white and red. 4AD. Great Britain. 1987.
Physical description
Offset lithograph poster advertising the single Pump Up The Volume by M/A/R/R/S. A simple text-based design in black, white and red.
Dimensions
  • Height: 152.1cm
  • Width: 101.3cm
Dimensions taken from: Edge, Kevin. The Art of Selling Songs : Graphics for the Music Business, 1690-1990. London : Futures Publications, 1991.
Marks and inscriptions
PUMP / UP THE / VOLUME / M|A|R|R|S / AA (Design.)
Object history
This poster presents a deliberately objective, faceless promotion of a unique, collaborative single. Pump Up the Volume was an aural collage of musical samples taken from some 30 recordings laid upon an existing piece by 4AD artists Colourbox and A. R. Kane. Its tremendous popularity (it topped the 12-inch single sales chart for 1987), resulted in the anonymity of its original, ‘white label’ aspect being replaced by the more distinctive though still non-human, typographical ‘persona’ seen here.
Bibliographic reference
Edge, Kevin. The Art of Selling Songs : Graphics for the Music Business, 1690-1990. London : Futures Publications, 1991.
Collection
Prints, Drawings & Paintings Collection
Accession number
E.356-1989

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Record createdDecember 9, 2008
Record URL
https://collections.vam.ac.uk/item/O177441/pump-up-the-volume-print-marrs/
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