Image of Gallery in South Kensington
On display at Young V&A
Design Gallery, Designing for Change section 1, South wall

Shout

Poster
2023 (printed)
Artist/Maker
Place of origin

Greg Bunbury (1976 - ) grew up in East London, and has worked in the design industry for over 20 years. With roles as a graphic designer, creative consultant, lecturer and public speaker he heads up his company Bunbury & Co. and is the co-founder of the Black Outdoor Art project.

Frustration is a theme that echoes throughout Bunbury’s posters, I Can’t Breathe and Shout. Shout expresses the burden of expectation that Bunbury feels, both that his individual voice will represent all Black people and that he must constantly suggest (churn out) solutions for structural racism that affect Black British communities. I Can’t Breathe speaks to the Black Lives Matter (BLM) movement, and the silenced voice of Eric Gardner who repeated the phrase 11 times before his 2014 death in New York City. This phrase gained renewed currency following the murder of George Floyd in 2020 Both of the posters address ongoing contemporary concerns around language, self-expression and visibility.

In 2020 Bunbury co-founded Black Outdoor Art, a series of billboards across London, Leeds and Bristol platforming the work of African and Caribbean creatives to inspire discussion, activism and change. Supported by outdoor advertising agency, Brotherhood Media, the first iteration of the project (2020-2022) tasked graphic artists of colour to present works at billboard scale to start conversations between designers and illustrators and their communities. Shout was created by Bunbury in 2020 as one of the first posters for the project. Bunbury’s take is that racism itself is an ideology, ‘ presented on the basis of an idea, which is then reinforced structurally’. For Bunbury “Black Outdoor Art represents the battlefield of ideas, whether it’s a political statement or something joyful or just aesthetically pleasing.” Shout is inspired by Swiss typography, and the work of Paula Scher.

Object details

Category
Object type
TitleShout (assigned by artist)
Materials and techniques
C-Type Print
Brief description
Poster, 'Shout' c-type print, designed by Greg Bunbury, 2020
Physical description
Black text surrounds the central image of the poster, a man shouting and relating to the words that surround him. The poster has a yellow to pink gradient background.
Dimensions
  • Height: 710mm (Note: Original measurement given to the printer)
  • Width: 500 (Note: Original measurement given to the printer)
Gallery label
Protest Art A Well-designed protest poster is a powerful thing. It can amplify a social movement’s demands and concerns in an impactful, memorable way. Protest art has been a valuable tool to highlight injustices and call for change. The posters on this wall bear witness to some of the injustices people have fought against, from the early 1900s to today. Black Lives Matter BLM is an international movement that, in its own words, supports 'the resistance and resilience of Black people' against systematic racism and unlawful acts of violence. In the UK, the Black Outdoor Art project provides billboards for young designers to create high-impact messages around racial inequality. It is hosted by Black British designer Greg Bunbury, who creates graphics for social impact. Design Gallery, Protest Art, Young V&A (01/07/2023)
Credit line
Given by Greg Bunbury
Summary
Greg Bunbury (1976 - ) grew up in East London, and has worked in the design industry for over 20 years. With roles as a graphic designer, creative consultant, lecturer and public speaker he heads up his company Bunbury & Co. and is the co-founder of the Black Outdoor Art project.

Frustration is a theme that echoes throughout Bunbury’s posters, I Can’t Breathe and Shout. Shout expresses the burden of expectation that Bunbury feels, both that his individual voice will represent all Black people and that he must constantly suggest (churn out) solutions for structural racism that affect Black British communities. I Can’t Breathe speaks to the Black Lives Matter (BLM) movement, and the silenced voice of Eric Gardner who repeated the phrase 11 times before his 2014 death in New York City. This phrase gained renewed currency following the murder of George Floyd in 2020 Both of the posters address ongoing contemporary concerns around language, self-expression and visibility.

In 2020 Bunbury co-founded Black Outdoor Art, a series of billboards across London, Leeds and Bristol platforming the work of African and Caribbean creatives to inspire discussion, activism and change. Supported by outdoor advertising agency, Brotherhood Media, the first iteration of the project (2020-2022) tasked graphic artists of colour to present works at billboard scale to start conversations between designers and illustrators and their communities. Shout was created by Bunbury in 2020 as one of the first posters for the project. Bunbury’s take is that racism itself is an ideology, ‘ presented on the basis of an idea, which is then reinforced structurally’. For Bunbury “Black Outdoor Art represents the battlefield of ideas, whether it’s a political statement or something joyful or just aesthetically pleasing.” Shout is inspired by Swiss typography, and the work of Paula Scher.
Bibliographic reference
Khandwala, Anouska. Battlefield of ideas. Great Britain: Eye Magazine Ltd, 2022. pp.60-65, ISBN 9770960779087.
Collection
Accession number
CD.9-2023

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Record createdMarch 10, 2023
Record URL
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