June driving jacket
Jacket
2018
2018
| Artist/Maker | |
| Place of origin |
Mohammed F. Khoja (b. 1988) is a Saudi Arabian fashion designer and founder of the contemporary design label HINDAMME. Khoja designed this unisex driving jacket in 2018 to mark the lifting of the 61-year ban on women driving in Saudi Arabia. The lifting of the driving ban was enacted by the country’s de facto leader Crown Prince Mohammed bin Salman on the 24th of June 2018 as part of his Vision 2030 programme to diversify Saudi Arabia’s economy into the post-oil era. The lifting of the driving ban specifically aimed to facilitate mobility amongst women to participate in private sector employment. Prior to the lifting of the ban, women were not allowed to drive under the existing guardianship system which, as it stands, continues to impact the ability for Saudi Arabian women to work and access healthcare and other essential services.
Two-hundred and fifty June Driving Jackets were produced and all immediately sold. On the day the ban was lifted, the jacket was worn by women across the cities of Saudi Arabia as they took the wheel for the first time. Men also wore the jacket in support, a striking visual statement of solidarity. As well as being featured in several Saudi Arabian fashion magazines, images of the jacket were also shared on popular social media accounts and endorsed by prominent female bloggers on Instagram such as Ascia Al Faraj, Alanioud Badr, and Nojoud Alrumaihi.
Two-hundred and fifty June Driving Jackets were produced and all immediately sold. On the day the ban was lifted, the jacket was worn by women across the cities of Saudi Arabia as they took the wheel for the first time. Men also wore the jacket in support, a striking visual statement of solidarity. As well as being featured in several Saudi Arabian fashion magazines, images of the jacket were also shared on popular social media accounts and endorsed by prominent female bloggers on Instagram such as Ascia Al Faraj, Alanioud Badr, and Nojoud Alrumaihi.
Object details
| Categories | |
| Object type | |
| Title | June driving jacket (assigned by artist) |
| Materials and techniques | Dyed, sewn, printed, embroidered and appliquéd satin with metal zip and elasticated waist band and cuffs |
| Brief description | Driving jacket celebrating the lifting of the driving ban in Saudi Arabia designed by Mohammed F. Khoja for HINDAMME in 2018 |
| Physical description | The jacket is constructed out of green and black gradient satin. The green evokes the colour of the Saudi Arabian national flag. The Gregorian and Hijiri dates of the lifting of the 61-year ban on women driving in Saudi Arabia are embroidered in metallic lettering on the back of the jacket. Saudi medals appliqués decorate each sleeve. The white satin lining is printed with writing explaining the context of the jacket’s creation. Written again in both English and Arabic, it reads: ‘A symbolic date forever engrained in our memory, is when the Royal decree of King Salman bin Abdulaziz to lift the ban on women driving in Saudi Arabia takes effect...’. Alongside this green and black colourway, the jacket also came in black and gold, and black and platinum. |
| Dimensions |
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| Production type | Mass produced |
| Gallery label |
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| Object history | The June Driving Jacket was purchased directly from the designer in January 2020 in new and pristine condition. |
| Association | |
| Summary | Mohammed F. Khoja (b. 1988) is a Saudi Arabian fashion designer and founder of the contemporary design label HINDAMME. Khoja designed this unisex driving jacket in 2018 to mark the lifting of the 61-year ban on women driving in Saudi Arabia. The lifting of the driving ban was enacted by the country’s de facto leader Crown Prince Mohammed bin Salman on the 24th of June 2018 as part of his Vision 2030 programme to diversify Saudi Arabia’s economy into the post-oil era. The lifting of the driving ban specifically aimed to facilitate mobility amongst women to participate in private sector employment. Prior to the lifting of the ban, women were not allowed to drive under the existing guardianship system which, as it stands, continues to impact the ability for Saudi Arabian women to work and access healthcare and other essential services. Two-hundred and fifty June Driving Jackets were produced and all immediately sold. On the day the ban was lifted, the jacket was worn by women across the cities of Saudi Arabia as they took the wheel for the first time. Men also wore the jacket in support, a striking visual statement of solidarity. As well as being featured in several Saudi Arabian fashion magazines, images of the jacket were also shared on popular social media accounts and endorsed by prominent female bloggers on Instagram such as Ascia Al Faraj, Alanioud Badr, and Nojoud Alrumaihi. |
| Associated object | |
| Collection | |
| Accession number | CD.10-2020 |
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| Record created | October 14, 2020 |
| Record URL |
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