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Statistik der ehe Scheidungen in Deutschland im ehe Buch

Poster
[Between 1925 and 1930] (published)
Artist/Maker
Place of origin

Statistik der ehe Scheidungen in Deutschland im ehe Buch.

Publisher:
[Heidelberg] : Niels Kampmann, [Between 1925 and 1930].

Description:
1 poster ; 84 x 59 cm.

Notes:
Poster.
Designed by Jan Tschichold; draft of layout.
Cream paper; typography and graph in red and black.
Appears to be advertising an unidentified publication by Niels Kampmann Verlag on divorce in Germany 1900-1924.
Part of the Jobbing Printing Collection.
In melanex sleeve.
38041800169187 Exhibited in NAL touring exhibition 'Inspiration by Design: Word and Image from the National Art Library at the V&A', State Library of Victoria, Melbourne, 20 March 2015-14 June 2015 and State Library of New South Wales, Sydney, 8 July 2015-27 Sept. 2015.

Local Notes:
Previously shelved at: Jobbing Printing Box 34 (a) 2; PC 2/3

Genre or Form:
Typographica -- Germany 1925-1930.
Posters -- Germany 1925-1930.

Names:
Tschichold, Jan, 1902-1974.
Niels Kampmann Verlag, publisher.
National Art Library (Great Britain). Jobbing Printing Collection.


Object details

Category
Object type
TitleStatistik der ehe Scheidungen in Deutschland im ehe Buch
Brief description
Statistik der ehe Scheidungen in Deutschland im ehe Buch.

Publisher:
[Heidelberg] : Niels Kampmann, [Between 1925 and 1930].

Description:
1 poster ; 84 x 59 cm.

Notes:
Poster.
Designed by Jan Tschichold; draft of layout.
Cream paper; typography and graph in red and black.
Appears to be advertising an unidentified publication by Niels Kampmann Verlag on divorce in Germany 1900-1924.
Part of the Jobbing Printing Collection.
In melanex sleeve.
38041800169187 Exhibited in NAL touring exhibition 'Inspiration by Design: Word and Image from the National Art Library at the V&A', State Library of Victoria, Melbourne, 20 March 2015-14 June 2015 and State Library of New South Wales, Sydney, 8 July 2015-27 Sept. 2015.

Local Notes:
Previously shelved at: Jobbing Printing Box 34 (a) 2; PC 2/3

Genre or Form:
Typographica -- Germany 1925-1930.
Posters -- Germany 1925-1930.

Names:
Tschichold, Jan, 1902-1974.
Niels Kampmann Verlag, publisher.
National Art Library (Great Britain). Jobbing Printing Collection.


Physical description
Statistik der ehe Scheidungen in Deutschland im ehe Buch.

Publisher:
[Heidelberg] : Niels Kampmann, [Between 1925 and 1930].

Description:
1 poster ; 84 x 59 cm.

Notes:
Poster.
Designed by Jan Tschichold; draft of layout.
Cream paper; typography and graph in red and black.
Appears to be advertising an unidentified publication by Niels Kampmann Verlag on divorce in Germany 1900-1924.
Part of the Jobbing Printing Collection.
In melanex sleeve.
38041800169187 Exhibited in NAL touring exhibition 'Inspiration by Design: Word and Image from the National Art Library at the V&A', State Library of Victoria, Melbourne, 20 March 2015-14 June 2015 and State Library of New South Wales, Sydney, 8 July 2015-27 Sept. 2015.

Local Notes:
Previously shelved at: Jobbing Printing Box 34 (a) 2; PC 2/3

Genre or Form:
Typographica -- Germany 1925-1930.
Posters -- Germany 1925-1930.

Names:
Tschichold, Jan, 1902-1974.
Niels Kampmann Verlag, publisher.
National Art Library (Great Britain). Jobbing Printing Collection.


Gallery label
Promoting Commercial Art: The Initiative of 1936

After the economic crash of 1929–30, commercial graphics were considered a major tool in efforts to stimulate consumption and revive the world economy.

In 1936, the Library devised a project to extend its considerable collection of commercial graphics. It solicited samples of work from significant designers throughout Europe and America to create an ‘open reference collection [representing] the trend of typographic design, both in [Britain] and abroad’ for the benefit of students. The idea that graphic art was essential both in business and in shaping consumer taste recalls some of the founding principles of the Museum.

A small exhibition, Modern Commercial Typography, publicised the collection. Current but traditional work was displayed next to material that showed the influence of progressive developments in architecture and photography. Simplicity was valued over ornamental detail and typography given a dramatic role. Included in the exhibition were examples of new techniques such as airbrushing and photomontage.

Jan Tschichold (1902–74)
Statistik der Ehescheidungen in Deutschland: im Ehe-Buch
Heidelberg, between 1925 and 1930

The Swiss designer Jan Tschichold reproduced this poster in his landmark treatise, Die neue Typographie (1928). A precursor of information design, it demonstrates some of his basic principles of layout and book design, such as asymmetry, contrast in type size and lack of margins.

Layout printed by Niels Kampmann
Donated by Jan Tschichold
Museum no. 38041800169187
Collection
Library number
38041800169187

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Record createdOctober 27, 2017
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