IBM Thinkpad. Designer workwear
Poster
1999 (printed)
1999 (printed)
| Artist/Maker | |
| Place of origin |
US-based corporation IBM has dominated the computer industry in the post-war period, launching its first ever personal computer (PC) in 1980. More recently it has continued to 'personalise' its products by promoting them as significant lifestyle choices. This image equates the computer with a piece of clothing.
Object details
| Categories | |
| Object type | |
| Title | IBM Thinkpad. Designer workwear |
| Materials and techniques | Ink jet print mounted on cardboard |
| Brief description | 'IBM Thinkpad. Designer workwear', poster showing laptop and clothes hanger, Ogilvy & Mather advertising agency, printed 1997, probably designed United States |
| Physical description | Panel advertising the IBM Thinkpad laptop computer. The laptop is depicted hanging from a clothes hanger |
| Dimensions |
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| Summary | US-based corporation IBM has dominated the computer industry in the post-war period, launching its first ever personal computer (PC) in 1980. More recently it has continued to 'personalise' its products by promoting them as significant lifestyle choices. This image equates the computer with a piece of clothing. |
| Collection | |
| Accession number | E.367-2006 |
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| Record created | January 30, 2007 |
| Record URL |
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