Not on display

Poster

ca. 1993 (printed)
Artist/Maker
Place of origin

Boldly, the designers of Izzy (short for Whatizit?) rejected local animals or national symbols in favour of a computer-generated character with no existing associations, saying 'we wanted to do something unexpected'.

After focus-group testing, designers added eyelids, teeth and a nose, and Izzy became more like the cute animals of previous years.

Object details

Categories
Object type
Materials and techniques
Colour printed paper
Brief description
Poster from the 1996 Atlanta Olympic Games featuring official mascot Izzy.
Physical description
Poster depicting 'Izzy', the official mascot of the 1992 Atlanta Olympic Games. Izzy is shown playing a number of Olympic sports across one scene. Other figures are interspersed throughout the image, watching Izzy in his various activities.
Dimensions
  • Height: 61cm
  • Width: 46cm
Production typeMass produced
Marks and inscriptions
'IZZY HERE! IZZY THERE! IZZY EVERYWHERE!' (Printed on a banner pulled by an aeroplane at the top of the poster)
Associations
Summary
Boldly, the designers of Izzy (short for Whatizit?) rejected local animals or national symbols in favour of a computer-generated character with no existing associations, saying 'we wanted to do something unexpected'.

After focus-group testing, designers added eyelids, teeth and a nose, and Izzy became more like the cute animals of previous years.
Collection
Accession number
B.152-2011

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Record createdMarch 12, 2012
Record URL
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