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Stamp it out - Prevent Fire

Poster
ca.1940s (made)
Artist/Maker
Loxley Bros. Ltd. (printers)
Royal Society for the Prevention of Accidents (publishers)
Ministry of Labour and National Service (issued by)
Eckersley, Tom (OBE) (designer)
Place of origin
London (published)

Poster encouraging safety at work depicting a shoe and a cigarette butt. The toe of a black lace-up shoe dominates the image, and below it is a still smouldering cigarette butt. At the top of the poster is the slogan in large black letters, ‘Stamp it out’, and below the image, ‘Prevent' in black, and in red 'Fire'. The artist has signed himself, 'Eckersley' in the lower right corner of the poster.

Object details

Categories
Prints
Propaganda
Health
Posters
Object type
Poster
TitleStamp it out - Prevent Fire (assigned by artist)
Materials and techniques
Colour lithograph
Lithographic Ink
Paper
Lithography
Brief description
Safety at work poster produced by RoSPA, designed by Tom Eckersley, and printed by Loxley Bros. Ltd, United Kingdom, 1940s
Physical description
Poster encouraging safety at work depicting a shoe and a cigarette butt. The toe of a black lace-up shoe dominates the image, and below it is a still smouldering cigarette butt. At the top of the poster is the slogan in large black letters, ‘Stamp it out’, and below the image, ‘Prevent' in black, and in red 'Fire'. The artist has signed himself, 'Eckersley' in the lower right corner of the poster.
Dimensions
  • Height: 76.2cm
  • Width: 50.6cm
Marks and inscriptions
  • 'STAMP IT OUT' (Printed in black, above the image)
  • 'PREVENT FIRE' (Printed in black ('prevent') and red with black shading ('fire'), below the image)
  • 'MLF/134' (The issue number is printed in the lower left-hand corner, next to the Society's symbol, a cog and a triangle)
  • 'Issued by the Ministry of Labour and National Service and produced by the Royal Society for the Prevention of Accidents, Terminal House, 52 Grosvenor Gardens, London S.W.1 / Printed by LOXLEY BROS. LTD.' (Printing and publishing information, printed at the bottom of the poster)
  • 'ECKERSLEY' (Artist's signature, lower right corner)
Credit line
Gift of the American Friends of the V&A; Gift to the American Friends by Leslie, Judith and Gabri Schreyer and Alice Schreyer Batko
Subjects depicted
Health
Safety
Prevention
Accident
Shoes
Brogues
Cigarettes
Smoke
Other number
LS.1987 - Leslie Schreyer Loan Number
Collection
Prints, Drawings & Paintings Collection
Accession number
E.261-2004

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Record createdApril 27, 2006
Record URL
https://collections.vam.ac.uk/item/O123415/stamp-it-out---poster-eckersley-tom-obe/
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