Image of Gallery in South Kensington
On display at Young V&A
Play Gallery, the Arcade, Case 1

Crazy Taxi

Computer Game
1999-2000 (developed), 2000 (Released)
Artist/Maker
Place of origin

Crazy Taxi is a Dreamcast game, originally designed for arcade use in 1999 and ported in 2000, the first in a series. The main objective of the game is to pick up customers and take them to their destination as quickly as possible. Extra money can be earned during the fare by successfully performing stunts. It is notable for its soundtrack, featuring US punk bands Bad Religion and The Offspring, and for its in-game advertising, where passengers may request to be taken to Pizza Hut, Tower Records or the Levi's store, one of the most prominent examples of product placement in video game history.

As with all Dreamcast game releases, it was produced on a GD-ROM disc, the only home system to use this format, which doubled the capacity of a normal CD-ROM by packing the pits on the disc more closely together. At the time of the Dreamcast's release (1998), implementing DVD-ROM technology was considered too costly. This may have resulted in the Dreamcast's downfall, compared to the DVD capabilities of Sony's Playstation 2, released merely a year later.


Object details

Categories
Object type
Parts
This object consists of 5 parts.
(Some alternative part names are also shown below)
  • Boxes (Containers)
  • Sheets (Information Artifacts)
  • Sheets (Information Artifacts)
  • Pamphlets
  • Optical Disc
  • Computer Game
TitleCrazy Taxi (manufacturer's title)
Materials and techniques
Aluminium covered with plastic, and printed on one side; printed paper; plastic
Brief description
Video game, Crazy Taxi, for Dreamcast, made in E.U., 2000.
Physical description
Boxed 'Crazy Taxi' video game for Sega Dreamcast console.

Optical software disc printed on one side with the title and abstract design in yellow, black and white.

Double size plastic jewel case with two transparent doors hinged on either side of a blue central housing for optical discs. There is a thin crack on the back transparent door, and teeth missing from the centre of the blue disc holder.

Printed paper cover for the video game 'Crazy Taxi', for the front of the game box. Featuring an illustrated flame design and title against a yellow background.

Printed paper cover for the video game 'Crazy Taxi', for the back of the game box. The spine bar is missing. Featuring four screenshots from the video game and information in English, French, German and Spanish.

Printed booklet of instructions, with yellow cover featuring a flame design and title, and black and white instructions with illustrations in English, French, German and Spanish.
Dimensions
  • Game disc diameter: 120mm
  • Jewel case height: 126mm
  • Jewel case width: 143mm
  • Jewel case depth: 22mm
  • Instructions height: 120mm
  • Instructions width: 12mm
  • Instructions depth: 8mm
Production typeMass produced
Marks and inscriptions
'Dreamcast™' (Printed in black on the visible edge of the blue inner housing (jewel case).)
Credit line
Given by Kristian Volsing
Subject depicted
Summary
Crazy Taxi is a Dreamcast game, originally designed for arcade use in 1999 and ported in 2000, the first in a series. The main objective of the game is to pick up customers and take them to their destination as quickly as possible. Extra money can be earned during the fare by successfully performing stunts. It is notable for its soundtrack, featuring US punk bands Bad Religion and The Offspring, and for its in-game advertising, where passengers may request to be taken to Pizza Hut, Tower Records or the Levi's store, one of the most prominent examples of product placement in video game history.

As with all Dreamcast game releases, it was produced on a GD-ROM disc, the only home system to use this format, which doubled the capacity of a normal CD-ROM by packing the pits on the disc more closely together. At the time of the Dreamcast's release (1998), implementing DVD-ROM technology was considered too costly. This may have resulted in the Dreamcast's downfall, compared to the DVD capabilities of Sony's Playstation 2, released merely a year later.
Collection
Accession number
B.38:1 to 5-2011

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Record createdJuly 19, 2011
Record URL
Download as: JSONIIIF Manifest