Image of Gallery in South Kensington
On display at V&A South Kensington
Request to view at the Prints & Drawings Study Room, level D , Shelf 148, Case DR

Festival of Britain

Poster
1951 (published)
Artist/Maker
Place Of Origin

Abram Games was one of the most important British graphic designers of the 20th century He came to prominence designing information posters for the War Office during World War II; later important clients included London Transport, BOAC and British Railways. Games' iconic symbol of the Festival of Britain was used throughout the Festival, on posters, guides, leaflets, souvenirs, on the side of the Festival Ship Campania, and at events all over the country. It combined the essential elements of what would become known as the Festival Style: it was romantic, patriotic, but also jaunty and modern. It is seen here on the official festival poster.


object details
Category
Object Type
Materials and Techniques
Colour lithograph
Brief Description
Poster, 'Festival of Britain' by Abram Games, UK, 1951
Physical Description
Poster for the Festival of Britain featuring the Festival emblem
Dimensions
  • Height: 76.2cm
  • Width: 50.8cm
Production
Festival emblem designed by Abram Games
Summary
Abram Games was one of the most important British graphic designers of the 20th century He came to prominence designing information posters for the War Office during World War II; later important clients included London Transport, BOAC and British Railways. Games' iconic symbol of the Festival of Britain was used throughout the Festival, on posters, guides, leaflets, souvenirs, on the side of the Festival Ship Campania, and at events all over the country. It combined the essential elements of what would become known as the Festival Style: it was romantic, patriotic, but also jaunty and modern. It is seen here on the official festival poster.
Bibliographic Reference
p. 118Fiona MacCarthy, <u>Anarchy & beauty : William Morris and his legacy, 1860-1960 </u> London : National Portrait Gallery, [2014], 183 pages : illustrations (some color) ; 27 cm. ISBN: 9781855144842 / 1855144840.
Collection
Accession Number
E.308-2011

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record createdJune 9, 2011
Record URL