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Man needs rain forests too

Poster
1982 (published)
Artist/Maker
Place of origin

"Man needs rain forests too", screen printed poster depicting a stylised monkey, with orange hair and a blue face and hands, against a black background. The monkey's upper body fills much of the poster; one arm reached into some foliage, represented by 7 green leaf shapes, at the top of the image, and disappears off the picture plane, while his other hand points to the slogan which begins in the bottom third of the poster.

In white sans-serif letters is the text; 'Man needs rain forests too', and then in slightly smaller print, 'The tropical rain forests are home to half of all the / plant animal and insect species on earth, and are / watersheds that prevent erosion drought and flooding. / Help the WWF save them from destruction. ' Below this in a smaller font, 'WWF' and then the symbol of the fund, a panda, 'WORLD WILDLIFE FUND Panda House 11-13 Ockford Road Godalming /Surrey'.

Object details

Categories
Object type
TitleMan needs rain forests too (assigned by artist)
Materials and techniques
Screenprint
Brief description
"Man needs rain forests too" poster depicting a monkey in a treetop, screenprint, by Tom Eckersley for the World Wildlife Fund, England, 1982
Physical description
"Man needs rain forests too", screen printed poster depicting a stylised monkey, with orange hair and a blue face and hands, against a black background. The monkey's upper body fills much of the poster; one arm reached into some foliage, represented by 7 green leaf shapes, at the top of the image, and disappears off the picture plane, while his other hand points to the slogan which begins in the bottom third of the poster.

In white sans-serif letters is the text; 'Man needs rain forests too', and then in slightly smaller print, 'The tropical rain forests are home to half of all the / plant animal and insect species on earth, and are / watersheds that prevent erosion drought and flooding. / Help the WWF save them from destruction. ' Below this in a smaller font, 'WWF' and then the symbol of the fund, a panda, 'WORLD WILDLIFE FUND Panda House 11-13 Ockford Road Godalming /Surrey'.
Dimensions
  • Height: 90.9cm
  • Width: 58.5cm
Marks and inscriptions
  • 'Man needs rain forests too', and then in slightly smaller print, 'The tropical rain forests are home to half of all the / plant animal and insect species on earth, and are / watersheds that prevent erosion drought and flooding. / Help the WWF save them from destruction. ' (White sans-serif letters is the text, lower portion of the poster, below the image)
  • 'WWF' then the symbol of the fund, a panda, 'WORLD WILDLIFE FUND Panda House 11-13 Ockford Road Godalming Surrey' (White sans-serif text, small font, at bottom of the poster)
Credit line
Gift of the American Friends of the V&A; Gift to the American Friends by Leslie, Judith and Gabri Schreyer and Alice Schreyer Batko
Subjects depicted
Other number
LS.970 - Leslie Schreyer Loan Number
Collection
Accession number
E.194-2004

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Record createdFebruary 16, 2006
Record URL
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