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What becomes a legend most?

Poster
1977 (made)
Artist/Maker
Place of origin

Black and white image of Martha Graham, Rudolf Nureyev and Margot Fonteyn all wearing black furs. Martha Graham, who is on the left, is seen in half-length and appears to be seated, wears a coat with 'jewelled' or brocade collar and cuffs. Fonteyn is similarly seated on the right, a black fur coat draped around her shoulders, which are exposed. Nureyev stands behind Fonteyn, her right hand clasped in both of his; he wears a black fur hat. Above them is the inscription, 'What becomes a legend most?' and at the bottom, 'Blackglama / Blackglama is the world's finest natural dark ranch mink bred only in America by the Great Lakes Mink Men'.

Object details

Categories
Object type
TitleWhat becomes a legend most? (series title)
Materials and techniques
Offset lithograph
Brief description
"What Becomes a Legend Most?" (Martha Graham, Rudolf Nureyev and Margot Fonteyn), ad campaign for Blackglama mink coats, USA, 1978
Physical description
Black and white image of Martha Graham, Rudolf Nureyev and Margot Fonteyn all wearing black furs. Martha Graham, who is on the left, is seen in half-length and appears to be seated, wears a coat with 'jewelled' or brocade collar and cuffs. Fonteyn is similarly seated on the right, a black fur coat draped around her shoulders, which are exposed. Nureyev stands behind Fonteyn, her right hand clasped in both of his; he wears a black fur hat. Above them is the inscription, 'What becomes a legend most?' and at the bottom, 'Blackglama / Blackglama is the world's finest natural dark ranch mink bred only in America by the Great Lakes Mink Men'.
Dimensions
  • Height: 55.3cm
  • Width: 70.5cm
Marks and inscriptions
  • 'What becomes a legend most?' (Advertising slogan)
  • 'Blackglama / Blackglama is the world's finest natural dark ranch mink bred only in America by the Great Lakes Mink Men'. (Brand name and information)
Credit line
Gift of the American Friends of the V&A; Gift to the American Friends by Leslie, Judith and Gabri Schreyer and Alice Schreyer Batko
Subjects depicted
Other number
LS.650 - Leslie Schreyer Loan Number
Collection
Accession number
E.185-2004

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Record createdFebruary 6, 2006
Record URL
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