Liv Doll Alexis in sealed cardboard and plastic box with accessories. Doll has long brown hair and hazel eyes. Wearing gold earrings, a red cardigan, a red, yellow and brown patterned top, blue jeans and dark brown knee high boots

Liv Doll called Alexis. Cardboard and plastic box with cardboard cover that closes with a round Velcro tab. Cardboard cover features a large picture of the doll on an orange background. At the bottom is the Liv doll logo, and a blue strip with words such as ‘beauty, life, love, rejoice’ depicted. There is also the name ‘Alexis’ in orange flowery writing, a warning sign and a ‘5+ years. 1 SET’.

The cardboard cover opens to reveal a doll with long wavy brown hair and hazel eyes. She is wearing a red cardigan, gold earrings, a red, yellow and brown patterned top, blue jeans, dark brown knee-high boots and a carrying a different shaded brown stripey handbag. With her is a spare wig with a red headband on a blue mannequin head, a red hairbrush and an orange ‘secret access code’. On the other side of the cardboard cover are various images of Alexis that show her as a fashion designer.

On the back of the box are two images of Alexis ‘out with her friends’, shopping and doing yoga.

Given by Spin Master UK Ltd

This is Alexis. 'Alexis may be a small town girl but she's ready to rock the fashion world with her own designer label!'. She is part of the Liv Doll range by the Canadian children's entertainment company, Spin Master Ltd. Liv dolls are a line of four teenage fashion dolls that, 'live the same life as any average teenagers, complete with detailed personalities, interests and challenges that girls everywhere can relate to'. The dolls each come with their own secret code that girls can use to enter into the online 'Liv World'. Spin Master Toys began in 1994 when the three company finders launched, 'The Earth Buddy', a small panty-hose covered head filled with grass seeds that sprouted hair when watered. The company dropped the 'toys' from its name in 1995 and over the next decade, diversified its offering beyond traditional toys. Today Spin Master has headquarters in London, Paris, Hong Kong and various locations in the US.

B.162-2010