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Sam the Olympic Eagle

Olympic Mascot
1980 (manufactured)
Artist/Maker
Place of origin

The first Olympic mascot 'Waldi' a Daschund dog appeared at the 1972 Munich Olympic Games. Mascots are used to communicate the Olympic spirit to the general public, especially youth and children. They are usually a character or animal native to the country where the games are being held and showcase the history and culture unique to the host city. In more recent years it has been common to have more than one mascot. This could be to ensure gender equity but has undoubtedly increased the merchandising potential of the Olympic mascot.

"Sam" the bald-headed eagle is the national bird of the United States. He shares the name of Uncle Sam another American symbol. His designer Robert Moore worked for another famous American institution, Disney World.

Object details

Categories
Object type
TitleSam the Olympic Eagle (manufacturer's title)
Materials and techniques
Fabric
Brief description
Eagle plush toy made in 1980 by Wallace Berrie Company in Korea for the 1984 Los Angeles Olympic Games.
Physical description
Sam the bald-headed eagle wears a red outfit with striped bow tie and red, white and blue top hat with Olympic logo. He has a yellow beak and feet and plastic eyes. The original merchandising tag is still attached.
Dimensions
  • Height: 29cm
  • Width: 19cm
  • Depth: 13cm
Production typeMass produced
Marks and inscriptions
'The air is filled with excitement. / The competition is fierce and keen. / I am hosting the 1984 Olympic Games / With the best athletes we've ever seen.'
Subject depicted
Association
Summary
The first Olympic mascot 'Waldi' a Daschund dog appeared at the 1972 Munich Olympic Games. Mascots are used to communicate the Olympic spirit to the general public, especially youth and children. They are usually a character or animal native to the country where the games are being held and showcase the history and culture unique to the host city. In more recent years it has been common to have more than one mascot. This could be to ensure gender equity but has undoubtedly increased the merchandising potential of the Olympic mascot.

"Sam" the bald-headed eagle is the national bird of the United States. He shares the name of Uncle Sam another American symbol. His designer Robert Moore worked for another famous American institution, Disney World.
Collection
Accession number
B.150-2009

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Record createdJanuary 26, 2010
Record URL
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