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Pop Idol Sindy

Doll
2001 (manufactured)
Artist/Maker
Place of origin

Sindy is a British fashion doll originally created in 1963 by Pedigree Dolls and Toys as a rival to Barbie. She had a more wholesome look, which made her the best selling doll in the United Kingdom in 1968 and 1970. Hasbro then bought the rights to Sindy and remodelled her to look more American in order to appeal to that particular audience.

In the early 1990s there was a legal battle between Sindy and Barbie. Mattel, the owners of Barbie, felt that Sindy's new look was too similar to Barbie. Barbie won her case in court and Sindy was forced to change her look again. Currently, Sindy is aimed at a pre-school aged audience because other dolls such as Barbie and Bratz now dominate the original pre-adolescent target audience Sindy was originally intended for.

Object details

Categories
Object type
TitlePop Idol Sindy (manufacturer's title)
Materials and techniques
Moulded plastic, fabric, printed card, acrylic
Brief description
Boxed Sindy, Pop Idol, made in China by Vivid Imaginations Ltd in 2001
Physical description
Boxed standard Sindy doll. The doll is a dancer with pink hair. She is also wearing a pink top and skirt which are decorated with colourful strings of beads. The doll comes with a pink radio and dance shoes. The box is acrylic with printed card at the top and bottom. This is pink with colourful beads, and contains the words, Pop Idol and Sindy along the top and bottom.
Dimensions
  • Height: 33cm
  • Width: 17cm
  • Depth: 5.5cm
Credit line
Given by New Moons Limited
Summary
Sindy is a British fashion doll originally created in 1963 by Pedigree Dolls and Toys as a rival to Barbie. She had a more wholesome look, which made her the best selling doll in the United Kingdom in 1968 and 1970. Hasbro then bought the rights to Sindy and remodelled her to look more American in order to appeal to that particular audience.

In the early 1990s there was a legal battle between Sindy and Barbie. Mattel, the owners of Barbie, felt that Sindy's new look was too similar to Barbie. Barbie won her case in court and Sindy was forced to change her look again. Currently, Sindy is aimed at a pre-school aged audience because other dolls such as Barbie and Bratz now dominate the original pre-adolescent target audience Sindy was originally intended for.
Collection
Accession number
B.30-2009

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Record createdJuly 7, 2009
Record URL
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