The Lion King
Poster
2008 (printed)
2008 (printed)
| Artist/Maker | |
| Place of origin |
High-quality advertising is a very important marketing tool, especially for the West End theatre. This poster was produced by Dewynters PLC which produces a large percentage of the publicity for West End productions, and aims to produce original and innovative posters which capture the attention of their intended audience. In many cases the images, or part of the images, are intended to act as an instant reminder of the production to people seeing the posters briefly, for example, when they are pasted on buses. Examples of this 'logo' approach to poster design are the eyes that featured in posters for Cats or the mask on the poster for The Phantom of the Opera.
Object details
| Categories | |
| Object type | |
| Title | The Lion King (generic title) |
| Materials and techniques | Offset lithography on card with gloss finish. |
| Brief description | Photographic poster issued in 2008 advertising The Lion King, the musical by Elton John, Tim Rice, Roger Allers and Irene Mecchi, at the Lyceum Theatre, London, with a photograph of Kissy Simmons as Nala embracing Wallace Smith as Simba. |
| Physical description | Poster with glossy finish, on orange background, featuring a medium shot photographic image of a man and woman embracing, both dressed in African tribal-style garments designed to look like a lion and lioness. The words 'IMAGINE IT' appear at the top and the title, THE LION KING, and details of the theatre, are at the bottom |
| Dimensions |
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| Gallery label |
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| Credit line | Given by Dewynters PLC |
| Summary | High-quality advertising is a very important marketing tool, especially for the West End theatre. This poster was produced by Dewynters PLC which produces a large percentage of the publicity for West End productions, and aims to produce original and innovative posters which capture the attention of their intended audience. In many cases the images, or part of the images, are intended to act as an instant reminder of the production to people seeing the posters briefly, for example, when they are pasted on buses. Examples of this 'logo' approach to poster design are the eyes that featured in posters for Cats or the mask on the poster for The Phantom of the Opera. |
| Collection | |
| Accession number | S.168-2008 |
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| Record created | July 1, 2009 |
| Record URL |
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