Image of Gallery in South Kensington
On display at V&A South Kensington
Request to view at the Prints & Drawings Study Room, level C , Case Y, Shelf 60, Box E

War Is Not Healthy for Children and Other Living Things

Poster
1968 (made)
Artist/Maker
Place Of Origin

Another Mother for Peace is a non-profit anti-war organisation founded in 1967 by women who were opposed to the war in Vietnam. Their first protest activity was to send 'Mother's Day cards' to their political representatives, including the United States President:
'For my Mother's Day gift this year,/ I don't want candy or flowers./ I want an end to killing./ We who have given life/ must be dedicated to preserving it./Please talk peace.' The initial run of 1000 cards swelled to 200,000 due to the project's popular appeal. The profile of the organisation was further raised when Lorraine Schneider created the AMP sunflower logo with the words: "War is not healthy for children and other living things." This message became very popular for a time in the United States and was reprinted on bumper stickers, cards and posters such as this one.
It also prompted other protesters to continue the theme with posters such as "Peace is not healthy for generals and other killing things."


object details
Categories
Object Type
Materials and Techniques
Offset lithograph
Brief Description
'War is not healthy for children...' anti-Vietnam War propaganda poster. USA, 1966. Lorraine Schneider for Another Mother for Peace, Inc.
Physical Description
Darkened yellow flower (a sunflower), rendered like a children's drawing. Black text text throughout, some words interspersed around the flower's stem and leaves. Yellow background with black and tan.
Dimensions
  • Height: 610mm
  • Width: 457mm
Marks and Inscriptions
  • war/ is/ not/ healthy/ for/ children/ and/ other/ living things (printed in black on yellow)
  • L.S. (monogram)
Credit line
Gift of the American Friends of the V&A; Gift to the American Friends by Leslie, Judith and Gabri Schreyer and Alice Schreyer Batko
Production
Beverly Hills
Subjects depicted
Place Depicted
Summary
Another Mother for Peace is a non-profit anti-war organisation founded in 1967 by women who were opposed to the war in Vietnam. Their first protest activity was to send 'Mother's Day cards' to their political representatives, including the United States President:

'For my Mother's Day gift this year,/ I don't want candy or flowers./ I want an end to killing./ We who have given life/ must be dedicated to preserving it./Please talk peace.' The initial run of 1000 cards swelled to 200,000 due to the project's popular appeal. The profile of the organisation was further raised when Lorraine Schneider created the AMP sunflower logo with the words: "War is not healthy for children and other living things." This message became very popular for a time in the United States and was reprinted on bumper stickers, cards and posters such as this one.

It also prompted other protesters to continue the theme with posters such as "Peace is not healthy for generals and other killing things."
Bibliographic Reference
'Prop Art: Over 1000 contemporary political posters' by Gary Yanker. New York: Darien House. 1972. page218.
Other Number
LS.1117 - Leslie Schreyer Loan Number
Collection
Accession Number
E.321-2004

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record createdAugust 5, 2004
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