East India Tea Company
Poster
ca. 1870 (published)
ca. 1870 (published)
Artist/Maker | |
Place of origin |
Object Type
This poster is a colour lithograph or chromolithograph. A lithograph is a picture made by printing from a flat surface (traditionally stone, now often a metal plate), on which the artist draws or paints the original design with a greasy substance like chalk. The surface is next prepared, moistened and inked; the greasy printing ink adheres to the design, which is then printed onto a sheet of paper. To make a colour lithograph a separate printing surface is required for each colour.
Subjects Depicted
Through a combination of imagery and text, this poster relays a great deal of information about the East India Tea Company, its brand of teas, and the way they were marketed. The lettering boldly spells out the name of the Company and its central London address, which is reinforced by the view of the headquarters building in St. Helen's Bishopsgate in the City of London. The scale of its British operation is spelt out in the sub-text, proudly boasting that agents for the product are 'appointed in every town & village'. The range of teas - black, green, mixed - is clearly described, and the price (two shillings per pound in weight) and weight per bag (6 pounds) is shown in label format. The artist also shows us the brand packaging, visible on the consignment of tea arriving at headquarters.
This poster is a colour lithograph or chromolithograph. A lithograph is a picture made by printing from a flat surface (traditionally stone, now often a metal plate), on which the artist draws or paints the original design with a greasy substance like chalk. The surface is next prepared, moistened and inked; the greasy printing ink adheres to the design, which is then printed onto a sheet of paper. To make a colour lithograph a separate printing surface is required for each colour.
Subjects Depicted
Through a combination of imagery and text, this poster relays a great deal of information about the East India Tea Company, its brand of teas, and the way they were marketed. The lettering boldly spells out the name of the Company and its central London address, which is reinforced by the view of the headquarters building in St. Helen's Bishopsgate in the City of London. The scale of its British operation is spelt out in the sub-text, proudly boasting that agents for the product are 'appointed in every town & village'. The range of teas - black, green, mixed - is clearly described, and the price (two shillings per pound in weight) and weight per bag (6 pounds) is shown in label format. The artist also shows us the brand packaging, visible on the consignment of tea arriving at headquarters.
Object details
Categories | |
Object type | |
Title | East India Tea Company |
Materials and techniques | colour lithograph, inks on paper |
Brief description | Poster advertising the East India Tea Company; Depicting St Helen's Churchyard, London; Colour lithograph, on paper; Lithographed by J. Adlard, London; Published c.1870. |
Physical description | Poster advertising the East India Tea Company; Depicting St Helen's Churchyard, London; Colour lithograph, on paper. |
Dimensions |
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Marks and inscriptions | 'J. Adlard. Lith. 14 Little Tower St. EC' (Inscribed.) |
Gallery label |
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Credit line | Presented by E. A. Binstead |
Object history | Lithographed by J. Adlard, London |
Place depicted | |
Summary | Object Type This poster is a colour lithograph or chromolithograph. A lithograph is a picture made by printing from a flat surface (traditionally stone, now often a metal plate), on which the artist draws or paints the original design with a greasy substance like chalk. The surface is next prepared, moistened and inked; the greasy printing ink adheres to the design, which is then printed onto a sheet of paper. To make a colour lithograph a separate printing surface is required for each colour. Subjects Depicted Through a combination of imagery and text, this poster relays a great deal of information about the East India Tea Company, its brand of teas, and the way they were marketed. The lettering boldly spells out the name of the Company and its central London address, which is reinforced by the view of the headquarters building in St. Helen's Bishopsgate in the City of London. The scale of its British operation is spelt out in the sub-text, proudly boasting that agents for the product are 'appointed in every town & village'. The range of teas - black, green, mixed - is clearly described, and the price (two shillings per pound in weight) and weight per bag (6 pounds) is shown in label format. The artist also shows us the brand packaging, visible on the consignment of tea arriving at headquarters. |
Bibliographic references |
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Other number | 1/A3 - V&A microfiche |
Collection | |
Accession number | E.180-1926 |
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Record created | March 27, 2003 |
Record URL |
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