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Poster - La Dame Aux Camélias
  • La Dame Aux Camélias
    Mucha, Alphonse, born 1860 - died 1939
  • Enlarge image

La Dame Aux Camélias

  • Object:


  • Place of origin:

    Paris (issued)

  • Date:

    1896 (printed)

  • Artist/Maker:

    Mucha, Alphonse, born 1860 - died 1939 (artist)
    F. Champenois (printers (people))

  • Materials and Techniques:

    Colour lithograph

  • Credit Line:

    Given by Mr Noel D. Sheffield.
    Copyright ADAGP, Paris, and DACS, London 1997

  • Museum number:


  • Gallery location:

    In Storage

This poster advertises the great French actress Sarah Bernhardt in the play La Dame aux Camélias at the Théâtre de la Renaissance, Paris, in 1896. The play was based on the novel published in 1848 by Alexander Dumas (1824-1895). The tragic role of Marguerite Gautier was one of Bernhardt's greatest successes, and she used this poster again when touring the play in the United States. Bernhardt loved Alphonse Mucha's exotic and romantic vision of her, and in 1895 she contracted him for six years to design posters, sets and costumes for her productions.

Physical description


Place of Origin

Paris (issued)


1896 (printed)


Mucha, Alphonse, born 1860 - died 1939 (artist)
F. Champenois (printers (people))

Materials and Techniques

Colour lithograph


Height: 2085 mm, Width: 785 mm

Descriptive line

Alphonse Mucha. La Dame Aux Camélias poster, 1896.

Bibliographic References (Citation, Note/Abstract, NAL no)

Greenhalgh, Paul (Ed.), Art Nouveau: 1890-1914 . London: V&A Publications, 2000
Victoria and Albert Museum, Department of Engraving, Illustration and Design & Department of Paintings, Accessions 1939, published under the Authority of the Ministry of Education, London, 1950

Labels and date

Poster: La Dame aux Camélias

Theatre posters were important in the development of graphic design in the late 19th century. Alphonse Mucha's posters for the actress Sarah Bernhardt, with their flowing lines and opulent colouring, represent the peak of Art Nouveau graphics. In creating these languid, glamorous women for advertising posters, Mucha successfully devised aspirational images for commercial purposes.

France; Paris; designed by Alphonse Mucha; printed by Imprimerie F. Champenois
Colour Lithograph on paper

Museum no. E.515-1939
Gift of Mr Noel D. Sheffield FRIBA


Lithographic ink


Colour lithography

Subjects depicted

Camellia (flower)


Posters; Advertising; Prints


Prints, Drawings & Paintings Collection

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