Poster thumbnail 1
Not currently on display at the V&A

Poster

1969 (printed)
Artist/Maker
Place of origin

This is a poster promoting contraception, issued by the Family Planning Association. The poster reminded men of the risk of unwanted pregnancy at a time when it was often claimed that ‘sexual liberation’ was transforming British life. A very well-known image, it was reused by the Newspaper Publishers Association in 1991 to illustrate the power of advertising.

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view Health and safety posters When it comes to health and safety messages, effective graphic communication can save lives. Since the beginning of the 20th century, campaign groups and governments have used posters as a tool of mass public communication to draw attention to messages designed to protect individuals, and ...

Object details

Categories
Object type
Materials and techniques
Offset lithograph on paper
Brief description
Poster of a pregnant man for the Health Education Council
Physical description
Poster
Dimensions
  • Height: 1675mm
  • Width: 1115mm
Credit line
Given by Saatchi & Saatchi Advertising. Reproduced courtesy of Alan Brooking
Subjects depicted
Summary
This is a poster promoting contraception, issued by the Family Planning Association. The poster reminded men of the risk of unwanted pregnancy at a time when it was often claimed that ‘sexual liberation’ was transforming British life. A very well-known image, it was reused by the Newspaper Publishers Association in 1991 to illustrate the power of advertising.
Collection
Accession number
E.755-1997

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Record createdMarch 5, 2003
Record URL
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