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Olympic Games
Hjörtzberg, Olle, born 1872 - died 1959 - Enlarge image
Olympic Games
- Object:
Poster
- Place of origin:
Sweden (printed)
- Date:
1911 (printed)
- Artist/Maker:
Hjörtzberg, Olle, born 1872 - died 1959 (artist)
- Materials and Techniques:
Colour lithograph
- Credit Line:
Given by the Editor of <i>Commercial Art and Industry</i>. Reproduced courtesy of the International Olympic Committee
- Museum number:
E.705-1912
- Gallery location:
Prints & Drawings Study Room, level C, case 3, shelf G, box DR 33
A poster advertising the Olympic Games held in Stockholm from 29 June to 22 July 1912. In this, the first official Olympics poster, Olle Hjörtzberg portrays the male body as a perfect machine, a symbol of supremacy. The original design, featuring nude athletes, was replaced by this version, in which strategically placed streamers have been added. The poster was printed in 16 languages and three formats, though it was not distributed to countries where it was considered the image might be thought too daring.

