Olympic Games

Poster
1911 (printed)
Olympic Games thumbnail 1
Image of Gallery in South Kensington
On display at V&A South Kensington
Prints & Drawings Study Room, level C
Artist/Maker
Place Of Origin

A poster advertising the Olympic Games held in Stockholm from 29 June to 22 July 1912. In this, the first official Olympics poster, Olle Hjörtzberg portrays the male body as a perfect machine, a symbol of supremacy. The original design, featuring nude athletes, was replaced by this version, in which strategically placed streamers have been added. The poster was printed in 16 languages and three formats, though it was not distributed to countries where it was considered the image might be thought too daring.


object details
Categories
Object Type
Materials and Techniques
Colour lithograph
Brief Description
Poster by Hjortzberger for 1912 Olympic Games in Stockholm, Sweden
Physical Description
Poster
Dimensions
  • Sheet height: 1048mm
  • Sheet width: 747mm
Credit line
Given by the Editor of Commercial Art and Industry. Reproduced courtesy of the International Olympic Committee
Subject depicted
Place Depicted
Summary
A poster advertising the Olympic Games held in Stockholm from 29 June to 22 July 1912. In this, the first official Olympics poster, Olle Hjörtzberg portrays the male body as a perfect machine, a symbol of supremacy. The original design, featuring nude athletes, was replaced by this version, in which strategically placed streamers have been added. The poster was printed in 16 languages and three formats, though it was not distributed to countries where it was considered the image might be thought too daring.
Bibliographic Reference
Victoria and Albert Museum, Department of Engraving, Illustration and Design, Accessions 1912, London, Printed for His Majesty’s Stationery Office 1913
Collection
Accession Number
E.705-1912

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record createdMarch 4, 2003
Record URL