Image of Gallery in South Kensington
Request to view at the Prints & Drawings Study Room, level C , Case Y, Shelf 71, Box 44

East Coast Frolics

Poster
ca.1932-33 (issued)
Artist/Maker
London and North Eastern Railway (issuer)
Newbould, Frank (artist)
Place of origin
Great Britain (issued)

Colour lithograph poster advertising the London and North Eastern Railway. The design shows a frog wearing swimming trunks and holding a fishing rod, having an altercation with an eel, against a yellow ground.


Object details

Categories
Posters
Transport
Prints
Advertising
Entertainment & Leisure
Anthropomorphism
Object type
Poster
Titles
  • East Coast Frolics (series title)
  • 'Drier Side' fishing is so exciting
Materials and techniques
Colour lithograph
Lithographic Ink
Colour Lithography
Brief description
'East Coast Frolics. No. 3 'Drier Side' fishing is so exciting'. Colour lithograph poster showing a frog with a fishing rod in an altercation with an eel. Designed by Frank Newbould and issued by the London and North Eastern Railway, Great Britain, ca.1932-33.
Physical description
Colour lithograph poster advertising the London and North Eastern Railway. The design shows a frog wearing swimming trunks and holding a fishing rod, having an altercation with an eel, against a yellow ground.
Dimensions
  • Height: 100.5cm
  • Width: 63cm
Measurements taken from: Summary Catalogue of British Posters to 1988 in the Victoria & Albert Museum in the Department of Design, Prints & Drawing. Emmett Publishing, 1990. 129 p. ISBN: 1 869934 12 1
Marks and inscriptions
  • Signed.
  • 'East Coast / frolics' (Lettered in blue at the bottom of the image, as part of the design.)
  • 'TRAVEL CHEAPLY by L.N.E.R.' (Lettered along the bottom edge of the sheet.)
Credit line
Given by the London and North Eastern Railway Co.
Subjects depicted
Anthropomorphism
Frog
Eel
Fishing Rod
Fishing
Associated objects
Bibliographic references
  • Summary Catalogue of British Posters to 1988 in the Victoria & Albert Museum in the Department of Design, Prints & Drawing. Emmett Publishing, 1990. 129 p. ISBN: 1 869934 12 1
  • Victoria and Albert Museum, Department of Engraving, Illustration and Design & Department of Paintings, Accessions 1933, London: Printed under the Authority of the Board of Education 1934
Other numbers
  • No. 3 - series number
  • 28/F1 - V&A microfiche
Collection
Prints, Drawings & Paintings Collection
Accession number
E.319-1933

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Record createdJune 30, 2009
Record URL
https://collections.vam.ac.uk/item/O742908/east-coast-frolics-poster-newbould-frank/
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