Juni-Festwochen Zürich 1950
Poster
1950 (printed)
1950 (printed)
| Artist/Maker | |
| Place of origin |
Offset lithograph poster advertising Juni-Festwochen, operas and ballets held at Zürich Stadttheater. The design featuring three stylised figures, above concert listings, against a grey ground.
Object details
| Categories | |
| Object type | |
| Title | Juni-Festwochen Zürich 1950 |
| Materials and techniques | Offset lithography |
| Brief description | Offset lithograph poster advertising operas and ballets held at Zürich Stadttheater. Design by Josef Muller-Brockmann. Zürich. 1950. |
| Physical description | Offset lithograph poster advertising Juni-Festwochen, operas and ballets held at Zürich Stadttheater. The design featuring three stylised figures, above concert listings, against a grey ground. |
| Dimensions |
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| Gallery label | Mid-century commercial graphic design reflected the optimism of the postwar era. Operas and ballet were marketed with dynamic, stylised figures and vibrant colour palettes that were characteristic of the period. Reginald Mount was one of many professional graphic designers of the time. He created music marketing imagery as well as designing government campaign posters during the Second World War.(1991) |
| Object history | This is an early example of Müller-Brockmann's posters for 'serious' concerts in Zürich. Müller-Brockmann and his Bauhaus-trained colleague Max Bill were instrumental in devising the Swiss School's typographical principles. Letters had to be subordinate to sentences which, in turn, had to be subordinate to the main message and overall design. |
| Subjects depicted | |
| Place depicted | |
| Bibliographic reference | Edge, Kevin. The Art of Selling Songs : Graphics for the Music Business, 1690-1990. London : Futures Publications, 1991. |
| Collection | |
| Accession number | E.929-1965 |
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| Record created | June 30, 2009 |
| Record URL |
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