T-shirt thumbnail 1
Not on display

T-shirt

T-Shirt
2000 (made)
Artist/Maker
The Workshop (makers)
Place of origin
Great Britain (made)

White cotton T-shirt with the logo 'Dike: Just Do Her'.

Object details

Categories
Clothing
Gender and Sexuality
Europeana Fashion Project
LGBTQ
Object type
T-shirt
TitleT-shirt
Materials and techniques
cotton
Brief description
Gay pride T-shirt, white cotton T-shirt with the logo 'Dike: Just Do Her'. British, 2000.
Physical description
White cotton T-shirt with the logo 'Dike: Just Do Her'.
Gallery label
(2000)
Gay Pride T-Shirts: Branding is a two-way street for producers and consumers. By subverting ads or customising brand names, consumers can add personal or social content to the already familiar brand message. At Gay Pride events in the USA and the UK in the last few years, brand logos and slogans have been adopted to give a new visibility to lesbian and gay issues. Some brands, of course, no longer ignore these potential consumer groups, preferring to make the most of the 'pink pound' by specially targeting gay and lesbian consumers.
Credit line
Given by Gareth Williams
Subject depicted
Lesbian
Other numbers
  • T.247-2001
  • T.248-2001
Collection
Textiles and Fashion Collection
Accession number
T.248-2001

About this object record

Explore the Collections contains over a million catalogue records, and over half a million images. It is a working database that includes information compiled over the life of the museum. Some of our records may contain offensive and discriminatory language, or reflect outdated ideas, practice and analysis. We are committed to addressing these issues, and to review and update our records accordingly.

You can write to us to suggest improvements to the record.

Suggest feedback

Record createdNovember 8, 2001
Record URL
https://collections.vam.ac.uk/item/O63112/t-shirt-t-shirt-the-workshop/
Download as: JSON