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Powerglide

  • Object:

    Transformer

  • Place of origin:

    Japan (manufactured)

  • Date:

    1985 (manufactured)

  • Artist/Maker:

    Takara (manufacturers)
    Hasbro Industries Ltd (distributors)

  • Materials and Techniques:

    Injection-moulded plastic, metal

  • Credit Line:

    Given by Jermaine Dacas

  • Museum number:

    B.106-1994

  • Gallery location:

    In Storage

Transformers are alien robots hailing from the planet Cybertron. They are divided into two factions: heroic Autobots and evil Decepticons. Autobots and Decepticons have been locked in an apocalyptic civil war for millennia. The line was launched in the United States in 1984 with an accompanying animated television series, it followed in Europe later that same year. Many of the Hasbro-distributed toys were actually rebranded versions of the existing Japanese ‘Microman’ and ‘Diaclone’ toylines made by Takara. The combination of vehicle and robot, and the often complicated series of movements required to change between the two modes, meant Transformers were extremely popular children’s toys during the mid-1980s.

Powerglide is an Autobot who was introduced in Transformers’ second year (1985). He is a ‘Mini-Vehicle’, a Transformers sub-group of more cheaply-priced toys. He was characterised in the television series as being extremely self-confident and egotistical; in one episode he insisted on being cast as an actor in a Hollywood movie, in another he fell in love with a spoilt (human) heiress. He was unusual among Autobots in that he was able to fly unassisted (most others required rocket packs). The toy, which transforms into an A10 ‘Thunderbolt/Warthog’ warplane, had more points of articulation than any other ‘Mini-Vehicle’ that was produced.

Physical description

Transforming toy, a robot which transforms into an A10 'Warthog' military jet aircraft. Red and grey plastic with coloured paper decals.

Place of Origin

Japan (manufactured)

Date

1985 (manufactured)

Artist/maker

Takara (manufacturers)
Hasbro Industries Ltd (distributors)

Materials and Techniques

Injection-moulded plastic, metal

Marks and inscriptions

Takara Co © 1984

Object history note

References: ; April 1986; August 1986

Bought by the donor between 1985 and 1987. Mr Dacas was born 17/10/73 and saved his pocket money to buy the toys.

Historical context note

Transformers are alien robots hailing from the planet Cybertron, all of them are capable of assuming an alternate form, usually a vehicle, through a series of folding movements. They are typically divided into two factions: Autobots and Decepticons. The Autobots are heroic, peace-loving and curious about humanity, they are led by Optimus Prime, who typically transforms into an articulated truck. The Decepticons are evil, authoritarian and contemptuous of other life-forms, they are led by the maniacal Megatron, who originally transformed into a realistic-looking handgun.

Initially, the franchise was essentially an American rebrand of two toylines already produced by Japanese toy manufacturer Takara Tomy: ‘Diaclone’ and ‘Microman’. Hasbro had purchased the distribution rights to these lines in the early-1980s. Transformers was launched in the United States and Europe in 1984-85. The enormously popular toys inspired many spin-offs, including several animated television series’, a feature-length animated film (1986), multiple comic books series (including by Marvel, who had co-operated with Hasbro to produce GI Joe comics) and, inevitably, subsequent lines of toys. A series of big budget, live-action films have been produced by Warner Brothers since 2007.

Descriptive line

Transformer (Autobot), 'Powerglide'; Takara/Hasbro; Japan; 1985

Bibliographic References (Citation, Note/Abstract, NAL no)

Toy Trader, November 1985
Toy Trader, April 1986
Toy Trader, August 1986

Production Note

Made by: TAKARA CO
Japan

Materials

Plastic; Metal

Techniques

Injection moulding

Subjects depicted

Robots; Aeroplanes; Jet aircraft

Categories

Toys & Games; Children & Childhood; Plastic; Toy vehicles; Character merchandise

Production Type

Mass produced

Collection

Museum of Childhood

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