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Cloche hat

Cloche hat

  • Place of origin:

    London (made)

  • Date:

    1928 (made)

  • Artist/Maker:

    Liberty & Co. Ltd. (made for)

  • Materials and Techniques:

    Felt and ostrich feathers, lined with silk taffeta

  • Museum number:


  • Gallery location:

    In Storage

This cloche hat was worn as part of an ensemble by Marian Hazel Lasenby for her wedding to William Moorcroft in 1928. The close-fitting cloche hat was extremely popular at the time. A simple modern design, it was an easy to wear unfussy style of hat which fitted snugly over fashionably closely-cropped hairstyles.

The decoration on this hat consists of blue ostrich feathers which are cleverly bound around the hat, keeping the tight-fitting silhouette but adding an element of decorative movement.

Physical description

Cloche hat of mid-blue felt trimmed with mid-blue ostrich feathers. Lined with fine cream silk taffeta with a drawstring adjustment.

Place of Origin

London (made)


1928 (made)


Liberty & Co. Ltd. (made for)

Materials and Techniques

Felt and ostrich feathers, lined with silk taffeta

Marks and inscriptions

'L Unique T Pattern no. 2467 Invoice no '
On a felt label pinned to the lining

Object history note

This outfit was especially designed and made by Liberty's for Marian Hazel Lasenby to wear for her marriage in 1928 to the potter William Moorcroft (1872-1945). It was William Moorcroft's second marriage.

Descriptive line

Cloche hat of felt trimmed with ostrich feathers, made for Liberty and Co. Ltd, London, 1928

Labels and date

Printed satin dress with coat and hat
Liberty & Co. Ltd

Marian Lasenby decided not to wear white when she married the potter William Moorcroft in 1928. Her husband was a widower and 27 years her senior. Instead she ordered a dress with a hat and matching reversible coat from Liberty's. She was related to the Lasenby Liberty family who owned the popular department store.

Dress: block-printed silk satin
Coat: wool lined with block-printed silk satin
Hat: wool trimmed with ostrich feathers
V&A: T.71 to B-1982 [2011]


Felt; Feather


ELISE; Textiles; Women's clothes; Fashion; Hats & headwear; Europeana Fashion Project


Textiles and Fashion Collection

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