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Toy car - Hot Wheels

Hot Wheels

  • Object:

    Toy car

  • Place of origin:

    Hong Kong (manufactured)

  • Date:

    1978 (manufactured)

  • Artist/Maker:

    Mattel, Inc (manufacturer)

  • Materials and Techniques:

    Metal die cast and plastic

  • Museum number:


  • Gallery location:

    In Storage

Introduced in 1968, Hot Wheels were the US competitor to Matchbox. Although there are roughly 10,000 models to date, the brand is famous for its custom hot rods and muscle cars. Elliot and Ruth Handler, co-founders of Mattel, wanted to make a range of cool cars for children. One of the design team members was Harry Bradley from General Motors. When Elliot first saw Bradley's classic Southern California hot rod in the parking lot he said, "Man those are some hot wheels" and so the Hot Wheels brand name was born.

Physical description

Yellow car with colourful graphics on both sides. It has silver coloured seats visible through the plastic windscreen, four black plastic wheels and a black plastic bottom.

Place of Origin

Hong Kong (manufactured)


1978 (manufactured)


Mattel, Inc (manufacturer)

Materials and Techniques

Metal die cast and plastic

Marks and inscriptions

'Hot Wheels. Mattel inc. 1978. Hong Kong'


Length: 7 cm, Width: 2.5 cm, Height: 2.3 cm

Object history note

Purchased as part of a group of six Hot Wheels cars (B.112-2004 - B.117-2004), see purchase price.

Descriptive line

Toy car, metal and yellow plastic, Hot Wheels, made by Mattel, Hong Kong, 1970s.


Metal; Plastic


Die cast


Dolls & Toys; Children & Childhood

Production Type

Mass produced


Museum of Childhood

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