Jumper
1963 (made)
| Artist/Maker | |
| Place of origin |
This jumper was designed by Mary Quant for John Laing in the 1960s. John Laing is a prominent Scottish knitwear manufacturer. The donor, Stella Kateb, bought this jumper from the 21 Shop at Woolands department store, Knightsbridge where she worked in the 1960s. She recalls this style being a top seller and "flying off the shelves".
The jumper has an exaggerated neckline, reminiscent of contemporary cricket jumpers. Quant repeated this is a feature in other designs.
The jumper has an exaggerated neckline, reminiscent of contemporary cricket jumpers. Quant repeated this is a feature in other designs.
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Object details
| Categories | |
| Object type | |
| Materials and techniques | knitting |
| Brief description | Brown v-neck jumper, wool, machine knitted, designed by Mary Quant for John Laing, United Kingdom, c.1963 |
| Physical description | Jumper, wool, machine knitted, brown with black and white boarder on the cuffs, hem and neckline. Exagerated v-neck. |
| Dimensions |
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| Gallery label | [Mary Quant Exhibition, 2019]
V-NECK SWEATER
1963
Worn by Stella Kateb
Sportswear is regularly referenced in Quant’s designs. Made in Scotland, this jumper with a comically exaggerated
V-neck takes its inspiration from men’s traditional cricket whites. Stella Kateb bought it from the 21 shop, a boutique for young fashion inspired by Bazaar, at Woollands department store in Knightsbridge, London. Kateb worked at the 21 shop in the 1960s and recalls this style ‘flying off the shelves’.
Wool
Labelled ‘Designed for John Laing, Hawick, Scotland by Mary Quant’
Manufactured by John Laing, Hawick, Scotland
Given by Stella Kateb
V&A: T.1707-2017(30/02/2020) |
| Credit line | Given by Stella Kateb |
| Object history | The donor, Stella Kateb, bought this jumper from the 21 Shop at Woolands department store, Knightsbridge where she worked in the 1960s. She recalls this style being a top seller and "flying off the shelves". This in-house boutique was directly inspired by the success of Mary Quant’s brand, emulating her marketing strategies such as bold graphic design for labels, packaging and advertising, and informal, fast-paced fashion shows with live bands. |
| Summary | This jumper was designed by Mary Quant for John Laing in the 1960s. John Laing is a prominent Scottish knitwear manufacturer. The donor, Stella Kateb, bought this jumper from the 21 Shop at Woolands department store, Knightsbridge where she worked in the 1960s. She recalls this style being a top seller and "flying off the shelves". The jumper has an exaggerated neckline, reminiscent of contemporary cricket jumpers. Quant repeated this is a feature in other designs. |
| Collection | |
| Accession number | T.1707-2017 |
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| Record created | October 17, 2017 |
| Record URL |
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