Birthday Card

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Not currently on display at the V&A

Artist/Maker	Kardonia (manufacturer)
Place of origin	England (printed) Great Britain (printed)

One of 17 cards donated by Linda Underwood (née Gotts) that were given to her on her 1st birthday from family and friends. Linda turned one in March 1948 and the cards reflect the typography, imagery and graphic styles used for birthday cards in the 1940s.

Object details

Categories	Children & Childhood Greeting Cards
Object type	Birthday card
Materials and techniques	Colour printed paper Paper Ink Printing Folding Handwriting
Brief description	Printed 1st birthday card, England, 1948
Physical description	Colour printed birthday card showing a large number 1 with an illustration and verse referencing the children's rhyme 'Tom Tom the Pipers Son'. Inside the card is a printed message and a colour picture of Tom escaping with a pig. The card is made from a piece of paper folded into four and there is a written message on the unprinted paper inside.
Dimensions	Height: 10.7cm Card closed width: 15cm Card open width: 29.4cm
Style	Mid 20th Century
Production type	Mass produced
Marks and inscriptions	Tom, Tom, the Pipers son / Stole a pig and away he ran, / Over the hills and far away / To wish you luck on your / first birthday (Printed in black ink on front of card) Good luck from Tom, Good luck from me; / For this and every year. / May life be bright as bright can be / And - bless you, baby dear! (Printed in black ink on inside of card) To Linda. / Happy Birthday / Auntie. A. Thompson / x x x (Hand written in ink on the unprinted inside of card)
Credit line	Given by Linda Underwood
Object history	The card is from Annie, a close neighbour of Linda's in Stepney.
Subject depicted	Birthday
Association	Birthday
Summary	One of 17 cards donated by Linda Underwood (née Gotts) that were given to her on her 1st birthday from family and friends. Linda turned one in March 1948 and the cards reflect the typography, imagery and graphic styles used for birthday cards in the 1940s.
Associated objects	B.580-2016 (Object) B.597-2016 (Object) B.581-2016 (Object) B.582-2016 B.596-2016 B.583-2016 (Object) B.584-2016 B.585-2016 B.586-2016 B.587-2016 B.588-2016 B.589-2016 B.590-2016 B.591-2016 B.592-2016 B.593-2016 B.595-2016 B.579-2016
Collection	Young V&A Collection
Accession number	B.594-2016

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Record created	March 2, 2017
Record URL	https://collections.vam.ac.uk/item/O1386610/birthday-card-kardonia/

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