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Jailbird

Tights
ca. 1968 (made)
Artist/Maker
Place of origin

Mary Quant’s first boutique, Bazaar, opened in London's King's Road in 1955, launching a successful fashion career. Her youthful easy-to-wear clothing became so popular that in 1963, she launched a lower-priced ready-to-wear range called 'Ginger Group'. She also entered into licensing agreements with manufacturers to produce hosiery, underwear, cosmetics and accessories bearing her name. Almost anyone, whatever their income, could spare the money to buy a pair of 'Mary Quant' stockings or a lipstick. This enabled girls who could not otherwise afford her clothing to feel in touch with fashion, and made Mary Quant a household name and a commercial success.

Her contribution to British life was marked by a retrospective exhibition at the London Museum in 1973. The exhibition included many of Quant's most revolutionary garments, some remade as facsimiles if original ones could not be found.


Object details

Categories
Object type
TitleJailbird (assigned by artist)
Materials and techniques
Machine knitted nylon
Brief description
Pair of machine knitted nylon tights 'Jailbird', designed by Mary Quant, made by Nylon Hosiery Co. Ltd., England, ca. 1968
Physical description
Yellow and black wide-horizontally-striped machine knitted nylon tights.
Production typeReady to wear
Marks and inscriptions
'JAILBIRD' (Design name as marked on a sticker on original packaging.)
Credit line
Given by Nylon Hosiery Co. Ltd
Subject depicted
Summary
Mary Quant’s first boutique, Bazaar, opened in London's King's Road in 1955, launching a successful fashion career. Her youthful easy-to-wear clothing became so popular that in 1963, she launched a lower-priced ready-to-wear range called 'Ginger Group'. She also entered into licensing agreements with manufacturers to produce hosiery, underwear, cosmetics and accessories bearing her name. Almost anyone, whatever their income, could spare the money to buy a pair of 'Mary Quant' stockings or a lipstick. This enabled girls who could not otherwise afford her clothing to feel in touch with fashion, and made Mary Quant a household name and a commercial success.

Her contribution to British life was marked by a retrospective exhibition at the London Museum in 1973. The exhibition included many of Quant's most revolutionary garments, some remade as facsimiles if original ones could not be found.
Collection
Accession number
T.101B-1983

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Record createdAugust 17, 2007
Record URL
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