Not currently on display at the V&A

Illustrated poster advertising the programme at the Bower Theatre, 8-15 March 1870

Playbill
1870 (printed)
Artist/Maker
Place of origin

The Bower Theatre in London's Stangate Street, Lambeth, formerly known as the Bower Saloon, was originally attached to the Duke's Tavern and operated as a place of entertainment from 1837 until 1878. During the 1850s when owned by Victor Hazelton it made its name for the production of melodramas starring dogs. This poster features woodcut images which were particularly good for attracting the attention of passers-by, especially those who couldn't read, when they saw them on the streets. The clientele of the Bower Theatre, which advertised itself in the 1860s as 'the only theatre for the working classes', would have included many of those, attracted by low ticket prices, action-packed productions including melodrama, farce and nautical drama, and the availability of alcohol, the sale of which was a popular feature of 19th century theatres like the Bower that styled themselves as saloons.

Victor Hazelton, the recipient of the Benefit of The Gipsy Queen, or, a Life for a Life, owned and managed the theatre from 1855 until 1876. The audiences at the Bower were well known for their rowdy behaviour. Presumably this fee was designed to stop them walking on stage - or make a profit when they did!


Object details

Categories
Object type
TitleIllustrated poster advertising the programme at the Bower Theatre, 8-15 March 1870 (generic title)
Materials and techniques
Printing ink on paper; letterpress and woodcut
Brief description
Illustrated poster advertising the programme at the Bower Theatre, 8-15 March 1870. Woodcut and letterpress printed by E.J. Bath
Physical description
Poster advertising productions at the Bower Theatre from 8th to15th March 1870 under the ownership and management of Victor Hazelton. Printed in blue ink on white paper, illustrated with four woodcut images of scenes from The Gipsy Queen, or, Life for a Life, to be presented on Tuesday March 8th for the Benefit of Victor Hazelton. Also advertising Richard lll or, the Battle of Bosworth Field, on 9th and 10th March; Lost and Won on 11th, 12th and 14th March, and Charley Wag, or, the Mysteries of London on 15th March for the Benefit of George James.
Dimensions
  • Height: 75.8cm
  • Width: 50.8cm
Credit line
Gabrielle Enthoven Collection
Summary
The Bower Theatre in London's Stangate Street, Lambeth, formerly known as the Bower Saloon, was originally attached to the Duke's Tavern and operated as a place of entertainment from 1837 until 1878. During the 1850s when owned by Victor Hazelton it made its name for the production of melodramas starring dogs. This poster features woodcut images which were particularly good for attracting the attention of passers-by, especially those who couldn't read, when they saw them on the streets. The clientele of the Bower Theatre, which advertised itself in the 1860s as 'the only theatre for the working classes', would have included many of those, attracted by low ticket prices, action-packed productions including melodrama, farce and nautical drama, and the availability of alcohol, the sale of which was a popular feature of 19th century theatres like the Bower that styled themselves as saloons.

Victor Hazelton, the recipient of the Benefit of The Gipsy Queen, or, a Life for a Life, owned and managed the theatre from 1855 until 1876. The audiences at the Bower were well known for their rowdy behaviour. Presumably this fee was designed to stop them walking on stage - or make a profit when they did!
Collection
Accession number
S.326-2016

About this object record

Explore the Collections contains over a million catalogue records, and over half a million images. It is a working database that includes information compiled over the life of the museum. Some of our records may contain offensive and discriminatory language, or reflect outdated ideas, practice and analysis. We are committed to addressing these issues, and to review and update our records accordingly.

You can write to us to suggest improvements to the record.

Suggest feedback

Record createdJune 30, 2016
Record URL
Download as: JSONIIIF Manifest