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Not currently on display at the V&A

briefs

Briefs
2015
Artist/Maker
Place of origin

Charcoal coloured aussieBum briefs made of a cotton elastane mix.


Object details

Categories
Object type
Titlebriefs
Materials and techniques
Brief description
Charcoal coloured aussieBum briefs made of a cotton elastane mix.
Gallery label
Made in Australia aussieBum is named after its Australian founder Sean Ashby who decided to establish a swimwear business when he was an unemployed beach bum in 2001. Today aussieBum sells underwear and swimwear to a global market. The company has become known for its daring, figure hugging briefs since the 2006 launch of the 'Wonderjock', which is designed to lift and enhance the genitals. Brief, 'EnlargeIT' aussieBum Australia, 2015 Cotton and elastane V&A: T.4:1-2016(16/04/2016-12/03/2017)
Object history
Registerd File: 2015/841
Collection
Accession number
T.4:1-2016

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Record createdNovember 23, 2015
Record URL
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