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  • Object:

    Olympic Mascot

  • Place of origin:

    China (possibly, made)

  • Date:

    1984 (designed)
    1986 - 1987 (made)

  • Artist/Maker:

    Scott, Sheila (designer)
    Great Scott Productions (designer)
    Hasbro, Inc - Hasbro Industries (UK) Ltd (manufacturer)

  • Materials and Techniques:

    plush, stuffed, printed
    cotton, sewn, printed

  • Museum number:


  • Gallery location:

    In Storage

Hidy and Howdy are twin polar bears designed by Sheila Scott in 1984. They were the official mascots of the 1988 Calgary Winter Olympic Games, chosen to represent Canadian hospitality. Their names and colourful outfits were meant to be typical of Western Canadian culture.

The first official Olympic mascot was a Dachshund called Waldi who appeared at Munich in 1972, but Hidy and Howdy marked the first attempt to have both male and female versions, designed to appeal to children. Travelling in their personal motor home, a rota of 140 high school students performed as the mascots for public appearances, and the pair appeared on a wide range of merchandise including lapel pins, embroidered banners and as the plush toys seen here.
The appearance and use of Hidy and Howdy was carefully managed by the Calgary Organising Committee and the Community Relations Department, who licensed the production of plush bears to Hasbro Canada Inc.

Physical description

White plush toy with brown muzzle and nose, and pink mouth. Blue, black and white plastic eyes and embroidered eyelashes. Paws are printed with black pads. Clothes, sewn onto the bear, are a white stetson-stye hat with red band, red neckerchief, blue dress with yellow frill at hem and sleeves, with Calgary '88 emblem printed in grey.

Place of Origin

China (possibly, made)


1984 (designed)
1986 - 1987 (made)


Scott, Sheila (designer)
Great Scott Productions (designer)
Hasbro, Inc - Hasbro Industries (UK) Ltd (manufacturer)

Materials and Techniques

plush, stuffed, printed
cotton, sewn, printed


Height: 28 cm, Width: 19 cm arm span, Depth: 9 cm widest part

Historical context note

Sold as official merchandise. The pair of mascots, Hidy and Howdy, appeared on a range of products, as life-size mascots, and on the signage in Calgary.

Descriptive line

Plush polar bear toy 'Hidy', Offical mascot of 1988 Calgary Winter Olympic games. Designed by Sheila Scott, 1984.

Bibliographic References (Citation, Note/Abstract, NAL no)

1988 Calgary Olympics Official Report, IOC




Stuffed; Sewing; Moulding


Dolls & Toys; Sport; Children & Childhood; Olympics

Production Type

Mass produced


Museum of Childhood

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