In the blackout...
- Object:
Poster
- Place of origin:
UK (made)
- Date:
ca. 1942 (made)
- Artist/Maker:
Angrave, Bruce, born 1918 (artist)
London Transport Board (issued by)
Baynard Press (printers) - Materials and Techniques:
Colour lithograph
- Credit Line:
Gift of the American Friends of the V&A; Gift to the American Friends by Leslie, Judith and Gabri Schreyer and Alice Schreyer Batko
- Museum number:
E.706-2004
- Gallery location:
Prints & Drawings Study Room, level C, case 3G, shelf DR28
Bruce Angrave was a member of the Society of Industrial Artists. He worked as an illustrator, designer and sculptor. His poster designs in particular were influenced by the geometric graphic styles of Tom Eckersley and Abram Games.
This poster is part of a series which Angrave designed for London Transport. The city continued to provide public transportation throughout the war, though this was made especially difficult during blackouts, when drivers could not use vehicle headlights. The blackout was designed to make it difficult for German bombers to find their targets in the dark. The campaign stressed passenger and pedestrian safety at these times, providing safety measures through a series of light-hearted, memorable rhymes.

